Direct Marketing: Farm Direct Marketing for Rural Producers
WE ARE GROWERS NOT MARKETERS .....Today, most food moves from the farm gate to the consumer through a highly efficient system that takes advantage of economies of scale and specialization to keep processing and distribution costs low. Most producers devote their time to what they know best, planting, growing and harvesting food, leaving the processing and marketing to agri-business. However, selling directly to consumers is growing in popularity with some producers.
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